| Property | Expected Type | description |
|---|---|---|
| actionableFeedbackPolicy | CreativeWork URL | For a NewsMediaOrganization or other news-related Organization, a statement about public engagement activities (for news media, the newsroom’s), including involving the public - digitally or otherwise -- in coverage decisions, reporting and activities after publication. |
| address | Text PostalAddress | Physical address of the item. |
| aggregateRating | The overall rating, based on a collection of reviews or ratings, of the item. | |
| alumni | Alumni of an organization. | |
| areaServed | The geographic area where a service or offered item is provided. | |
| award | Text | An award won by or for this item. |
| awards | Text | Awards won by or for this item. |
| brand | The brand(s) associated with a product or service, or the brand(s) maintained by an organization or business person. | |
| businessStructure | ||
| contactPoint | A contact point for a person or organization. | |
| contactPoints | A contact point for a person or organization. | |
| correctionsPolicy | URL CreativeWork | For an Organization (e.g. NewsMediaOrganization), a statement describing (in news media, the newsroom’s) disclosure and correction policy for errors. |
| department | A relationship between an organization and a department of that organization, also described as an organization (allowing different urls, logos, opening hours). For example: a store with a pharmacy, or a bakery with a cafe. | |
| dissolutionDate | Date | The date that this organization was dissolved. |
| diversityPolicy | URL CreativeWork | Statement on diversity policy by an Organization e.g. a NewsMediaOrganization. For a NewsMediaOrganization, a statement describing the newsroom’s diversity policy on both staffing and sources, typically providing staffing data. |
| diversityStaffingReport | Article URL | For an Organization (often but not necessarily a NewsMediaOrganization), a report on staffing diversity issues. In a news context this might be for example ASNE or RTDNA (US) reports, or self-reported. |
| duns | Text | The Dun & Bradstreet DUNS number for identifying an organization or business person. |
Text | Email address. | |
| employee | Someone working for this organization. | |
| employees | People working for this organization. | |
| ethicsPolicy | CreativeWork URL | Statement about ethics policy, e.g. of a NewsMediaOrganization regarding journalistic and publishing practices, or of a Restaurant, a page describing food source policies. In the case of a NewsMediaOrganization, an ethicsPolicy is typically a statement describing the personal, organizational, and corporate standards of behavior expected by the organization. |
| event | Upcoming or past event associated with this place, organization, or action. | |
| events | Upcoming or past events associated with this place or organization. | |
| faxNumber | Text | A string representing a fax number. |
| founder | A person who founded this organization. | |
| founders | A person who founded this organization. | |
| foundingDate | Date | The date that this organization was founded. |
| foundingLocation | The place where the Organization was founded. | |
| funder | A person or organization that supports (sponsors) something through some kind of financial contribution. | |
| funding | A Grant that directly or indirectly provide funding or sponsorship for this item. See also ownershipFundingInfo. | |
| globalLocationNumber | Text | The Global Location Number (GLN, sometimes also referred to as International Location Number or ILN) of the respective organization, person, or place. The GLN is a 13-digit number used to identify parties and physical locations. |
| hasCredential | A credential awarded to the Person or Organization. | |
| hasMerchantReturnPolicy | Specifies a MerchantReturnPolicy that may be applicable. | |
| hasOfferCatalog | Indicates an OfferCatalog listing for this Organization, Person, or Service. | |
| hasPOS | Points-of-Sales operated by the organization or person. | |
| interactionStatistic | The number of interactions for the CreativeWork using the WebSite or SoftwareApplication. The most specific child type of InteractionCounter should be used. | |
| isicV4 | Text | International Standard Industrial Classification of All Economic Activities, Revision 4 (ISIC Rev.4) code identifying either an entity’s activity or an industry category (section, division, group, or class). |
| iso6523Code | Text | |
| keywords | Keywords or tags used to describe some item. Multiple textual entries in a keywords list are typically delimited by commas, or by repeating the property. | |
| knowsAbout | Of a Person, and less typically of an Organization, to indicate a topic that is known about - suggesting possible expertise but not implying it. We do not distinguish skill levels here, or relate this to educational content, events, objectives or JobPosting descriptions. | |
| knowsLanguage | Text Language | Of a Person, and less typically of an Organization, to indicate a known language. We do not distinguish skill levels or reading/writing/speaking/signing here. Use language codes from the IETF BCP 47 standard. |
| legalName | Text | The official name of the organization, e.g. the registered company name. |
| leiCode | Text | An organization identifier that uniquely identifies a legal entity as defined in ISO 17442. |
| location | The location of, for example, where an event is happening, where an organization is located, or where an action takes place. | |
| logo | ImageObject URL | An associated logo. |
| makesOffer | A pointer to products or services offered by the organization or person. | |
| member | A member of an Organization or a ProgramMembership. Organizations can be members of organizations; ProgramMembership is typically for individuals. | |
| memberOf | An Organization (or ProgramMembership) to which this Person or Organization belongs. | |
| members | A member of this organization. | |
| naics | Text | North American Industry Classification System (NAICS) code identifying either an entity’s classified activity or an industry category (sector, subsector, industry group, industry, or national industry). |
| nonprofitStatus | nonprofitStatus indicates the legal status of a non-profit organization in its primary place of business. | |
| numberOfEmployees | The number of employees in an organization, e.g. business. | |
| organizerType | ||
| ownershipFundingInfo | For an Organization (often but not necessarily a NewsMediaOrganization), a description of organizational ownership structure; funding and grants. In a news/media setting, this is with particular reference to editorial independence. Note that the funder is also available and can be used to make basic funder information machine-readable. | |
| owns | Products owned by the organization or person. | |
| parentOrganization | The larger organization that this organization is a subOrganization of, if any. | |
| publishingPrinciples | CreativeWork URL | The publishingPrinciples property indicates (typically via URL) a document describing the editorial principles of an Organization (or individual, e.g. a Person writing a blog) that relate to their activities as a publisher, e.g. ethics or diversity policies. When applied to a CreativeWork (e.g. NewsArticle) the principles are those of the party primarily responsible for the creation of the CreativeWork. While such policies are most typically expressed in natural language, sometimes related information (e.g. indicating a funder) can be expressed using schema.org terminology. |
| review | A review of the item. | |
| reviews | Review of the item. | |
| seeks | A pointer to products or services sought by the organization or person (demand). | |
| serviceArea | The geographic area where the service is provided. | |
| slogan | Text | A slogan or motto associated with the item. |
| sponsor | A person or organization that supports a thing through a pledge, promise, or financial contribution. E.g. a sponsor of a Medical Study or a corporate sponsor of an event. | |
| subOrganization | A relationship between two organizations where the first includes the second, e.g., as a subsidiary. See also: the more specific 'department' property. | |
| taxID | Text | The Tax / Fiscal ID of the organization or person, e.g. the TIN in the US or the CIF/NIF in Spain. |
| telephone | Text | The telephone number. Including the international dialing prefix. |
| unnamedSourcesPolicy | CreativeWork URL | For an Organization (typically a NewsMediaOrganization), a statement about policy on use of unnamed sources and the decision process required. |
| vatID | Text | The Value-added Tax ID of the organization or person. |
| Property | Expected Type | description |
|---|---|---|
| activationSubmittedAt | DateTime | The time at which the activation form was submitted. |
| businessType | ||
| existingCustomers | Boolean | Indicates whether a provider has existing customers when applying for activation. |
| providerSubTypes | ||
| providerType | ||
| statusChanges | Tracks the status changes of an account and the metadata associated with each change. |
| Property | Expected Type | description |
|---|---|---|
| additionalType | URL | An additional type for the item, typically used for adding more specific types from external vocabularies in microdata syntax. This is a relationship between something and a class that the thing is in. In RDFa syntax, it is better to use the native RDFa syntax - the 'typeof' attribute - for multiple types. Schema.org tools may have only weaker understanding of extra types, in particular those defined externally. |
| alternateName | Text | An alias for the item. |
| description | Text | A description of the item. |
| disambiguatingDescription | Text | A sub property of description. A short description of the item used to disambiguate from other, similar items. Information from other properties (in particular, name) may be necessary for the description to be useful for disambiguation. |
| identifier | The identifier property represents any kind of identifier for any kind of Thing, such as ISBNs, GTIN codes, UUIDs etc. | |
| image | URL ImageObject | An image of the item. This can be a URL or a fully described ImageObject. |
| instanceOf | Type to which this subject belongs. Use for membership in a value set (Enumeration), not inheritance. Example: K2 instanceOf mountain; volcano subClassOf mountain. | |
| mainEntityOfPage | URL CreativeWork | Indicates a page (or other CreativeWork) for which this thing is the main entity being described. See background notes for details. |
| name | Text | The name of the item. |
| potentialAction | Indicates a potential Action, which describes an idealized action in which this thing would play an 'object' role. | |
| sameAs | URL | URL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the item's Wikipedia page, Wikidata entry, or official website. |
| subjectOf | A CreativeWork or Event about this Thing. | |
| url | URL | URL of the item. |
| Property | On Types | description |
|---|---|---|
| acquiredFrom | The organization or person from which the product was acquired. | |
| affiliation | An organization that this person is affiliated with. For example, a school/university, a club, or a team. | |
| agent | The direct performer or driver of the action (animate or inanimate). E.g. John wrote a book. | |
| alumniOf | An organization that the person is an alumni of. | |
| attendee | A person or organization attending the event. | |
| attendees | A person attending the event. | |
| authenticator | The Organization responsible for authenticating the user's subscription. For example, many media apps require a cable/satellite provider to authenticate your subscription before playing media. | |
| author | The author of this content or rating. Please note that author is special in that HTML 5 provides a special mechanism for indicating authorship via the rel tag. That is equivalent to this and may be used interchangeably. | |
| bccRecipient | A sub property of recipient. The recipient blind copied on a message. | |
| bookingAgent | 'bookingAgent' is an out-dated term indicating a 'broker' that serves as a booking agent. | |
| branchOf | The larger organization that this local business is a branch of, if any. Not to be confused with (anatomical) branch. | |
| brand | The brand(s) associated with a product or service, or the brand(s) maintained by an organization or business person. | |
| broadcastAffiliateOf | The media network(s) whose content is broadcast on this station. | |
| broadcaster | The organization owning or operating the broadcast service. | |
| broker | An entity that arranges for an exchange between a buyer and a seller. In most cases a broker never acquires or releases ownership of a product or service involved in an exchange. If it is not clear whether an entity is a broker, seller, or buyer, the latter two terms are preferred. | |
| buyer | A sub property of participant. The participant/person/organization that bought the object. | |
| carrier | 'carrier' is an out-dated term indicating the 'provider' for parcel delivery and flights. | |
| ccRecipient | A sub property of recipient. The recipient copied on a message. | |
| claimInterpreter | For a Claim interpreted from MediaObject content | |
| composer | The person or organization who wrote a composition, or who is the composer of a work performed at some event. | |
| contributor | A secondary contributor to the CreativeWork or Event. | |
| copyrightHolder | The party holding the legal copyright to the CreativeWork. | |
| creator | The creator/author of this CreativeWork. This is the same as the Author property for CreativeWork. | |
| creditedTo | The group the release is credited to if different than the byArtist. For example, Red and Blue is credited to "Stefani Germanotta Band", but by Lady Gaga. | |
| customer | Party placing the order or paying the invoice. | |
| department | A relationship between an organization and a department of that organization, also described as an organization (allowing different urls, logos, opening hours). For example: a store with a pharmacy, or a bakery with a cafe. | |
| employmentUnit | Indicates the department, unit and/or facility where the employee reports and/or in which the job is to be performed. | |
| endorsee | A sub property of participant. The person/organization being supported. | |
| endorsers | People or organizations that endorse the plan. | |
| followee | A sub property of object. The person or organization being followed. | |
| fundedItem | Indicates something directly or indirectly funded or sponsored through a Grant. See also ownershipFundingInfo. | |
| funder | A person or organization that supports (sponsors) something through some kind of financial contribution. | |
| grantee | The person, organization, contact point, or audience that has been granted this permission. | |
| hiringOrganization | Organization or Person offering the job position. | |
| hostingOrganization | The organization (airline, travelers' club, etc.) the membership is made with. | |
| issuedBy | The organization issuing the ticket or permit. | |
| landlord | A sub property of participant. The owner of the real estate property. | |
| legislationPassedBy | The person or organization that originally passed or made the law: typically parliament (for primary legislation) or government (for secondary legislation). This indicates the "legal author" of the law, as opposed to its physical author. | |
| legislationResponsible | An individual or organization that has some kind of responsibility for the legislation. Typically the ministry who is/was in charge of elaborating the legislation, or the adressee for potential questions about the legislation once it is published. | |
| lender | A sub property of participant. The person that lends the object being borrowed. | |
| maintainer | A maintainer of a Dataset, software package (SoftwareApplication), or other Project. A maintainer is a Person or Organization that manages contributions to, and/or publication of, some (typically complex) artifact. It is common for distributions of software and data to be based on "upstream" sources. When maintainer is applied to a specific version of something e.g. a particular version or packaging of a Dataset, it is always possible that the upstream source has a different maintainer. The isBasedOn property can be used to indicate such relationships between datasets to make the different maintenance roles clear. Similarly in the case of software, a package may have dedicated maintainers working on integration into software distributions such as Ubuntu, as well as upstream maintainers of the underlying work. | |
| manufacturer | The manufacturer of the product. | |
| member | A member of an Organization or a ProgramMembership. Organizations can be members of organizations; ProgramMembership is typically for individuals. | |
| memberOf | An Organization (or ProgramMembership) to which this Person or Organization belongs. | |
| members | A member of this organization. | |
| merchant | 'merchant' is an out-dated term for 'seller'. | |
| offeredBy | A pointer to the organization or person making the offer. | |
| organizer | An organizer of an Event. | |
| parentOrganization | The larger organization that this organization is a subOrganization of, if any. | |
| participant | Other co-agents that participated in the action indirectly. E.g. John wrote a book with Steve. | |
| performer | A performer at the event—for example, a presenter, musician, musical group or actor. | |
| performers | The main performer or performers of the event—for example, a presenter, musician, or actor. | |
| producer | The person or organization who produced the work (e.g. music album, movie, TV/radio series etc.). | |
| productionCompany | The production company or studio responsible for the item, e.g. series, video game, episode etc. | |
| provider | The service provider, service operator, or service performer; the goods producer. Another party (a seller) may offer those services or goods on behalf of the provider. A provider may also serve as the seller. | |
| publishedBy | An agent associated with the publication event. | |
| publisher | The publisher of the creative work. | |
| publisherImprint | The publishing division which published the comic. | |
| recipient | A sub property of participant. The participant who is at the receiving end of the action. | |
| recognizedBy | An organization that acknowledges the validity, value or utility of a credential. Note: recognition may include a process of quality assurance or accreditation. | |
| recognizingAuthority | If applicable, the organization that officially recognizes this entity as part of its endorsed system of medicine. | |
| recordLabel | The label that issued the release. | |
| reviewedBy | People or organizations that have reviewed the content on this web page for accuracy and/or completeness. | |
| sdPublisher | Indicates the party responsible for generating and publishing the current structured data markup, typically in cases where the structured data is derived automatically from existing published content but published on a different site. For example, student projects and open data initiatives often re-publish existing content with more explicitly structured metadata. The
sdPublisher property helps make such practices more explicit. | |
| seller | An entity which offers (sells / leases / lends / loans) the services / goods. A seller may also be a provider. | |
| sender | A sub property of participant. The participant who is at the sending end of the action. | |
| serviceOperator | The operating organization, if different from the provider. This enables the representation of services that are provided by an organization, but operated by another organization like a subcontractor. | |
| sourceOrganization | The Organization on whose behalf the creator was working. | |
| spokenByCharacter | The (e.g. fictional) character, Person or Organization to whom the quotation is attributed within the containing CreativeWork. | |
| sponsor | A person or organization that supports a thing through a pledge, promise, or financial contribution. E.g. a sponsor of a Medical Study or a corporate sponsor of an event. | |
| subOrganization | A relationship between two organizations where the first includes the second, e.g., as a subsidiary. See also: the more specific 'department' property. | |
| toRecipient | A sub property of recipient. The recipient who was directly sent the message. | |
| translator | Organization or person who adapts a creative work to different languages, regional differences and technical requirements of a target market, or that translates during some event. | |
| underName | The person or organization the reservation or ticket is for. | |
| vendor | 'vendor' is an earlier term for 'seller'. | |
| worksFor | Organizations that the person works for. |